Marketing
Complimentary and customized marketing support for card programs
TransFund provides guidance, solutions and graphic design to help you successfully launch and promote your debit and credit card programs. We offer integrated and highly-customized marketing solutions tailored for your financial institution. It’s a simple, cost-effective way to promote new products and maximize interchange income.
Build brand loyalty and drive revenue
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Integrated campaigns and growth strategies to increase usage, activation and interchange income
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No charge for graphic design, copywriting, creative, or marketing strategy
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Professionally designed high-impact marketing and educational assets customized for you
Expert marketing support including strategy, creative, copywriting, design and execution — all available at no extra charge.
Our 5-point marketing approach
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Marketing StrategyGrowth strategies and integrated campaigns, all with a customized approach keep the momentum behind your penetration, activation and usage growth.
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AnalyticsWe utilize models and tracking to derive insight about the performance and opportunities that lie within your program.
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Partner ManagementExclusive partnership opportunities and negotiated pricing mean you can provide your cardholders with unique and desirable products at rates offered only through TransFund.
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Social MediaWe provide custom design, along with strategy and execution support to help you leverage this channel for your debit card program.
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Marketing MeasurementWe know the importance of ongoing evaluation of your program’s products and marketing methods, so we establish metrics and create reports which allow us to devise strategy and apply insights.